Dragons’ Den producer reveals how to get your business pitch perfect

Darrell Olsen, Executive Producer of Dragons’ Den has been sharing his experience and practical insight into business pitching at Edinburgh campus today.

During a special lecture, open to our entrepreneurial MBA class, students had a unique opportunity to hear first-hand what works in the den and why some entrepreneurs are destined to walk away empty-handed.

Dragons’ Den is a very successful reality TV show, featuring entrepreneurs pitching their business ideas in order to secure investment finance from a panel of venture capitalists. Budding entrepreneurs get three minutes to convince five multimillionaires to invest their own cash to kick-start the businesses.

Earlier this year, the show returned to BBC Two for the fifteenth series with two brand new investors, Tej Lalvani and Jenny Campbell, joining the famous line-up, including Deborah Meaden, Peter Jones and Touker Suleyman.