BBA Marketing

Course Overview

The degree of Bachelor of Business Administration (Marketing) has been designed to offer students a broad coherent programme of study in the area of Business Studies, including Business Management, Accounting, Finance and Economics but with enhanced focus towards marketing. The programme is designed to facilitate the transition to University study, It encourages the development of professional, transferable skills, and supports the transition into employment upon graduation.

On completion of the Business Administration (Marketing) degree, a student should have the capacity to take responsibility for personal, professional and social-awareness development as well respond proactively to the changing societal role of business management and Marketing

Course Content

Management; Finance; Accounting; Economics; Quantitative Techniques; Operations Management; Finance Theory and Markets; Human Resource Management or Marketing; Strategic Management; Project Management; Corporate Finance; Securities Markets; Commercial Law.

 Key Programme Dates

The programme runs from September to May of each year. Applications are accepted for September and January each year. The application deadlines are July and November. Please contact Students Services for information on the application process.

Classes are held from Monday – Thursday from 5:30-8:30 pm


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